Eating in restaurant

Choosing the Right Artwork for Restaurants

Finding the right decor for your restaurant can be almost as important as the menu. Adding some artwork can really bring the place together and give it that extra bit of wow factor.

While it is your choice, there may be some pieces that don’t work very well. You want your restaurant to do well and look good, so putting some thought or research into the artwork you choose can make a big difference.

Here are a few ideas to get you started:

Sourcing Artwork For Your Restaurant

One of the biggest questions any restauranteur will have is "how do I find the right artwork?" Typically, your interior designer should be sourcing the artwork from local stores, or better yet, local artists. Some of that is covered below. Aside from this, depending on how high end your restaurant is, you may want to use an art buyer who can source original fine art for your restaurant. This can not only elevate the feel of the restaurant but will give your patrons another unique feature to tell their friends about.

Color Theme

Modern bar interior

You don’t need to be a fine dining place to take a bit of pride in the decor and artwork. Finding a few nice pieces that accentuate your color theme can really bring out certain aspects of your wallpaper, your upholstery or even your dishes and even uniforms.

Try to find artwork that is going to highlight the lest dominant color in your place. If you have blue upholstery, say, with small accents in another color, find artwork that will highlight the lesser colors.

Food Themes

Artistically drawn or painted pictures of food that you serve or reasonable likeness is abstract can encourage people to order those items. If you are an Italian place, have interesting and even actual pictures of your food. People do it all the time, anyhow.

You could also have paintings of wine, cheese, wheat fields, fruit and vegetables. It’s a nice way to advertise your menu and still have interesting pieces of artwork on display.

If tomato sauce is a major item you use, there are plenty of ways you could use tomatoes, the color red and pictures of prepared food to display your menu and still make the artwork, work.

art-for-restaurants-2

Locations

It’s also nice to have landscapes or pictures of certain locations or historical sites for your artwork. A Chinese food place can have pictures of the region the food originates or a Mediterranian place could have olive trees, locations in exotic locations and images of white buildings and the sea.

Even older pictures of what your building used to be, how the street looked when the city was first built and other historical pictures of the neighborhood are always interesting to locals and newcomers, alike.

Artist Theme

If you have an Italian restaurant, images of Italy or prints from the old masters can really add a nice bit of class and sophistication to your room. You can find prints for a very reasonable price and they would definitely add to the decor and theme.

Your Own Theme

If you are a sports pub or casual restaurant, you can get fun or funny artwork to fit the theme you have going. Pictures of local sports figures, sports memorabilia, jerseys, baseball cards, or artifacts that add to the flavor of the place.

Maybe your restaurant boasts ‘home cooking’. Pictures of family dinners, a Norman Rockwell-type of artwork or even a collection you may have that was done by your own family.

Empty cafe or bar interior, daytime

Support Local Artists

Many restaurants rotate their artwork by allowing local artists to display their own work for a limited time. It’s a great way to get free artwork, get people interested in their local artists, and help out someone who could likely really use it.

Rotating the artwork, say every month is also interesting to your regular customers and they will often come back just to see what’s new. It can give them a great opportunity to showcase their work and give you an ever-changing decor.

Things to Avoid

While it is up to you, using artwork that has overly heavy religious themes, war depictions, and other acts of violence are not often recommended. You honestly never know what might set people off or offend them.

Pictures that show animals can be nice but not if they are actually offered on the menu. People often find this upsetting. You also would likely want to avoid cutesy pictures of kittens or puppies. They are fun but better suited for a place for children, not a restaurant.

Pictures that show gore, blood, and other acts that are of a violent nature should also be avoided. People want to see nice images and while they are not there for the artwork, you do not want to put them off their meals with upsetting images.

Artwork Matters

Of course, whatever you decide to do is up to you. Just have fun with it and be aware people will get offended and want to express an opinion, even where it isn’t needed.


Customer Making Purchase Using Contactless Payment.

How Artwork Influences Purchase Decisions

Art has been successfully used to influence emotions and minds for centuries. Visual expression of all types has the ability to impact how we think. Whether you’re visiting a museum or simply staring at an advertisement, art can be a powerful tool in shaping desire.

The Role of Art in Business

The role of art extends itself across all different businesses. From high priced original paintings to the pop art of Andy Warhol’s generation, the power of visual interpretation can be found in offices and grocery stores alike.

One of the most obvious areas in business depicting art’s impact on consumerism is advertising. By using several different visual techniques, art can shape the importance of a product in anyone’s life.

How Does Art Impact Consumerism?

Color, lines, and the suggestion of something unobtainable have all been known to create human want and desire. Since consumerism is based around making people want what somebody else has, art is highly valuable in the process.

What is Color Psychology?

Color psychology is the study of different hues and how they influence human behavior. One study found that people in management positions can effectively use color to increase or decrease appetite. Researchers also found that approximately 90% of immediate judgments made about services or products can potentially be based exclusively on color.

Using color to create emotion may seem straight forward. In some fast-food restaurants, specific colors are used with the intention of getting their customers in and out as fast as possible. Although yellow may make some people happy, it doesn’t necessarily make all people feel happy. Depending on the culture, people in other countries may feel differently about art when it is used for business or marketing.

The Power of Suggestion

Shapes and lines are used just as much as color to sway consumers. In addition to print advertising and paintings, furniture has shaped how we feel about a room or even the people in it. The amount of space given to an area can make somebody feel more or less comfortable.

Office decor has become a lucrative business for interior designers. Every detail inside a room can create a larger story. Conducting a meeting in a room with sloping lounge chairs and floral curtains may have a different feel to it than one with a marble conference table or several mahogany bookcases. Depending on the goals of the individual business, the design of its overall look can greatly impact its success.

Texturing Art

The texture of a piece of art can tell us what to identify with. For instance, car advertisements may depict a different kind of ride when using printed photographs or illustrations. A rocky terrain may suggest what type of driver would choose a Jeep over the smooth road of a luxury convertible. Subtle differences in landscape can project a desired personality into the subconscious.

How Does Art Impact the Corporate World?

The design and artwork in a workplace have the ability to calm employees with stressful jobs. Many workplaces that require a high amount of concentration for long periods of time can feel dreary or tense. By using art in the right way, employees can actually feel more relaxed while working throughout the day.

Creative Young Woman in WorkshopPaintings of nature scenes can actually lower levels of anger when used in certain settings. For places of business that have a high rate of turnover, art can lead to better work performance, calmer employees, and a less hostile environment.

On a social level, art can spark discussions among colleagues. Art does not have to be controversial to be provocative. Many people feel intense emotions after seeing shapes and colors that don’t necessarily represent a concrete object or landscape. By bonding over the feelings that art can represent, people are more likely to feel closer to one another.

Corporate art buyers often specialize in finding artwork for specific types of environments. In this way, they can match the right tone and mood to what the owner of the space wants to convey.

 

How to Choose the Right Art

Art is as versatile as personality. Depending on the type of business, art can influence people in a variety of different ways. There is no wrong way to create, buy, or share art, however, the setting does matter.

For highly intense settings, artwork that shows people performing caring acts for each other can actually reduce angry responses. Impressionist paintings are frequently used for their calming effect. Branding, on the other hand, usually requires bright and bold colors that are used to excite the brain rather than relax.

Art has been specifically designed and chosen to sway the emotions of others. This can be a calculated decision based on the artist’s goals or it can come from a deeper subconscious part of the brain. By mixing the two together, an artist spends his time in both business and psychology.


Why People Buy Art

Why Do People Buy Art?

There are plenty of reasons why people buy art. Owning a nice piece of art can not only enhance the room where you put it but it can be a nice investment, as well.

Sometimes people just buy something because they need to cover up a mark on their wall or a need to decorate their new office.

Why Do We Buy Art?

1. Emotional Attachment

People buy art because they like it. They see a painting or a sculpture and are moved by it emotionally. It could evoke a deep, happy memory, it might remind them of a place they have been or they just really like how it looks visually.

It could be the colors they like or a combination of the colors. We often look at art and are transported back to a place in our childhood or a happier time in our lives.

Sometimes the scene the artwork represents is familiar and comforting. It might remind you of your Grandmother’s house, visits to the lake or a place you used to live many years ago.

People who buy art for the love of the piece often don’t care about the price. That can also mean that they see a copy of something they like at the local framing shop for $20 and buy it simply because they like it.

2. Support Local Artists

People will also often buy a piece of artwork to support a local artist, be it a stranger or a friend or family member. This can happen frequently if the artist is having a local showing of their work.

People don’t always buy the art for themselves. They may buy it and then pass it on as a gift for a friend or loved one. They could pass it on to a charity as a donation like a hospital or some other non-profit organization.

It’s a lovely gesture and by displaying the local artist’s work in your home or office, you will encourage conversation and interest about the artist to other people who see it. It’s a great way to get a nice piece of artwork and support your local community.

3. As An Investment

People love to buy art as a great way to make money. They often have no emotional attachment to the piece, only a certainty that it will increase in value.

People investing in art as an investment may also love the piece. It could be an investment they plan on handing down through their family as an inheritable asset.

This is done when a famous piece goes to auction, a new artist is getting a lot of attention or there is a sudden peak in a certain artist’s work. It can often happen if a certain celebrated artist passes on.

4. For The Clout

Imagine the envy of all your friends when they see that Picasso or Rembrandt print on your wall. Often, the name and reputation of a famous artist are enough for people to buy it, regardless of whether they actually like it or not.

These are often purchased by people who can afford the piece without worry. It might be an investment, also, but often, it’s all about the bragging rights about owning a certain piece that matters most.

They will often have the piece on display so everyone will be able to see it. Many times, people will know very little about the piece itself, only that the artist is famous and they want to have it.

5. Collectors

There are art loves who like to collect art for the sake of completing their collection. It can be from a local artist they appreciate or famous pieces that surface and come on the auction market.

There may a desire to own certain pieces because of the period they were done in, the artist, themself or simply because the collector likes the work. Sometime people will display it, often time, they will donate it to a museum.

Art For Art’s Sake

Whatever your motivation, art will continue to be made, loved and purchased. The old maters will continue to resurface and be sold again and again, all for more money.

Investing in any art at whatever level is always welcome. Sharing beautiful things with yourself, your friends and loved ones makes life a little more bearable. Investing in a local artist makes their life more bearable, as well.

There is no accounting for taste, so buy what you like. If you like it and it moves you, there is more than enough motivation to buy a piece of artwork to love.


Abstract Art Works

When Does and Doesn't Abstract Art Work?

If you are looking for some interesting art pieces for your home or office, abstract art can be a fantastic addition. However, there will be times when it is not a great fit, either.

Artwork in a room should either be the focal point or an enhancement to the room’s decor. While it will always be your own personal taste, there are a few things to consider before using abstract art pieces.

Abstract Art At Home

It’s your home and you should decorate it however you see fit. But abstract art, as painting, as sculpture or any other medium, can take up a lot of space and attention.

If you choose something like a painting that has a lot going on, it’s a good idea to have the rest of your decor minimal. Plain, solid colors will keep the room flowing and ‘quiet’.

It will also depend on where you are placing it. You don’t want a piece that represents violence or mayhem in a room meant for relaxing and calm. Likewise, if you are decorating a man cave, you don’t likely want fluffy bunnies or calming pastels.

Abstract Art At Work

A nice piece of abstract art can really pull your office together. It can also say a lot about its inhabitants. Keep in mind, however, that certain pieces might not work.

If you are someone meant to command respect and trust, the artwork can say a lot about that. Again, violence and destruction depicted in your office can be very off-putting for people and give them the wrong idea.

Certain, very busy pieces can look great but be a great distraction for clients or guests in your office. If you need to have people really listen and understand what you are telling them, don’t distract them with loud or busy artwork.

Other Factors

Of course, none of this means you shouldn’t buy the piece of art you like. It just means you need to find the right space to hang it. If you work from home, hang whatever you like, as you are likely the only one who will see it.

But artwork depicted with heavy religious overtones or anything else that may be considered inappropriate, like overt sexual nature or something anyone could deem racist or insulting can do damage to your career.

The Choice is Yours

Again, it is up to you and if you like the piece, buy it. But understand there may be things in the piece that you don’t see and others may interpret as offensive or demeaning.

Supporting your local artists should always be encouraged and your taste is your taste. It is important to consider who will be seeing the pieces and how they may react or interpret them.

Often, the title of the piece may not resemble what you see. That is the beauty and the disadvantage of abstract art. Different people can see beauty and horror in the same piece. One may love it, as you do, and one may hate it and make judgments on you, based on their own interpretation.

But buy it anyhow